Branding and Logos for Counselors

It all starts with precise and effective branding. Before designing your therapist website, your well thought-out branding needs to be in order. This is everything from your counseling practice logo to your print materials. A unique, custom designed logo is an important part of developing your "brand" (you and your practice's identity) and the starting point. It is vital aspect of your psychotherapy business that will help you stand out amongst the crowd!

One of the things that makes our branding production unique is that we incorporate over 15 years of developing branding for psychotherapy practices. We take our time to get to know you as a behavioral health professional and the personality of your practice. Keeping in mind those whom we will attract to your practice, each logo is created by a visual artist and a professional graphic designer. The owner of Ignite, Christopher Malone, will either be the graphic designer or he will over see the creative process. That way, our logos are beautiful, creative, recognizable, representative and very effective.

Clearly, your logo should never be one of the over-used bulk / cookie-cutter logo-builder logos, as they tend to look unprofessional and "cheap" - which is not representative of your practice! Instead, your logo needs to translate into what you and your practice stand for. It needs to create a feeling - the feeling you want your potential clients, patients, or referrers to have that is consistent with the nature of your practice.

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What's Included

• Questionnaire and consultation - Questionnaire and consultation to thoroughly understand your clinical focus / specialties, target demographic (population), and therapy philosophy. This way we can create a design that's beautiful, memorable and creative while being representative of you and your practice. Conducted by owner, Christopher Malone.
• Custom designed logo - New custom designed original artwork logo for your practice. Created by a visual artist and a talented graphic design pro. Multiple choices and changes until it's perfect.
• Custom designed business cards - High quality custom business cards are included with your logo creation at no extra cost! You will receive 250 and can order more for yourself or staff.
• Use of colors that evoke the right emotion - Following the best practices in professional logo design, color palates are very important. We ask you to choose the colors you would like, then we make sure they or variations of them will work for proper branding.
• Delivered in high resolution - Your completed and approved logo will be delivered to you in high resolution formats, ready for you to use for all of your branding and marketing efforts.
• Fonts that align with your brand - Whether it's a soothing, authoritative, or a modern feel, the right fonts matter. In the variations we provide, a few different fonts will be incorporated.
• First samples typically within three days of consultation.
• Scalable design that retains quality - Whether you plan to use your logo in printed marketing material, online, or even signage, we produce your logo in resolutions that can be increased to any size and retain its quality. If any extremely large formats are necessary, we will create them for you on anytime on request at no additional charge.
• You own the exclusive rights to your artwork.